May
01
The Perils of Generational Segmentation
Posted in: Uncategorized
Do you know where the names of generations came from? There’s a great article in Time magazine about it, but here’s a brief rundown:
The Lost Generation (1880-1900) was coined by Gertrude Stein and popularized by Ernest Hemingway in “The Sun Also Rises.”
The Greatest Generation (1901-1924) was dubbed in 1998 by Tom Brokaw.
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