Sep 27

The Official Name of Volkswagen's New Car Is a Hashtag: #PinkBeetle

Posted in: Uncategorized

It’s not every day that an automaker launches a new, brightly colored car based on social media demand. Or names the model after the hashtag that helped bear it.

The 2017 Special Edition Volkswagen #PinkBeetle (its official name) hits showrooms this fall, and the brand is celebrating with a blatantly magenta ad from agency ISL, running exclusively through marketer-owned channels like Facebook.

read more

Related posts:

  1. 3 Salty Old Wives Shout Lies About Diesel in Sweet, Silly Ads From Volkswagen Your cranky straight-talking grandmother might not think much of diesel...
  2. VW's Passat Clean Diesel Will Keep You, and Your Horrible Boys, Out of Gas Stations Is this any way to celebrate Mother’s Day? A trio...
  3. Make a Bunch of Vrooming and Squealing Car Noises, and VW Will Turn It Into a Video Volkswagen wants you to feel like a kid again. A...
  4. A Volkswagen Drives a Trailer Backwards at High Speed in This Marvelous Campaign Imagine walking down the street, going about your business, and...
Tags: , , ,
No Responses to “The Official Name of Volkswagen's New Car Is a Hashtag: #PinkBeetle”

Post a Comment