Oct
25
The Campaign Blocking Brands’ Greenwashing Ads During Global Climate Summit COP26
Posted in: UncategorizedWhile walking through Westminster underground in early Autumn 2020, Jake Dubbins, the managing director of Media Bounty–the London-based independent ethical creative and media agency–noticed a number of adverts he hadn’t seen anywhere else for brands such as BP, defense electronics company BAE Systems and some others. From this, a campaign idea was born that would…
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