Jun
03
Taking It Easy on Granny’s PC
Posted in: Uncategorized
Web design has experienced a sort of arms race in recent years. As agencies and brands vie to demonstrate their digital prowess, websites have become showier. You know the kind. Audaciously long pre-loaders and processor-punishing animations are now the cost of entry into the interactive elite. Sometimes the pomp is warranted and other times it's just showing off. The quality of the experience is the test. I suspect that much of the time the audience doesn't care as much as the agency does.
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