Feb
09
Super Bowl’s Twitter Winners? Coke, The Simpsons, Brett Favre, Betty White …
Posted in: Uncategorized
An informal review of sentiment — conducted by checking the 50 most recent tweets that name-checked both a given brand and its associated celebrity (e.g., Megan Fox and Motorola) — suggests that, at least with this subset of Super Bowl spots, consumers were mostly very happy with the match-ups.
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