Super Bowl XLII Commercials – Fourth Quarter

And now the pizza has been eaten, the empties are everywhere, and the ads have aired. The Giants have beat the priorly undefeated Patriots. Some of the more memorable and mentionable spots of the quarter include Coca Cola for “It’s Mine” and “Jinx”, along with Bud Light’s Semi-Pro spot with Will Ferrell, if only for “Bud Light. Suck one.”

Sunsilk – “Monroe, Madonna & Shakira” – :30 – Nice art direction and design. Shame they didn’t have the rights to use something other than stock.
Agency: Desgrippes Gobe, Paris/BrandThinkTank
The first Super Bowl spot for the brand will feature Madonna, Marilyn Monroe and Shakira with the theme “Life can’t wait” and urges women to “make your hair happen”. The ad will direct viewers to lifecantwait.com (AKQA is the digital agency) which goes live February 1st. Song snippets of each star will include “Ray of Light”, “I Want to Be Loved By You”, and “Whenever, Whatever.”
Superadgrunts, see the spot here.

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