Jun
01
Summersalt Wants to Rewrite the Way Women’s Swimwear Is Marketed
Posted in: UncategorizedSummersalt is flipping the conventional marketing definitions of what the perfect beach body is and how it’s represented in advertising. The swimwear and apparel brand’s current campaign not only arrives in time for summer, it reflects consumers’ expectations that reject narrow standards of beauty. It’s no longer unusual to see plus-size models and all ethnicities…
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