May
19
Strongbow repositions brand to target work-class ‘grafters’
Posted in: UncategorizedLONDON – Strongbow, the UK’s biggest-selling cider brand, is repositioning, with a multimillion-pound ad campaign aimed at working-class men.
LONDON – Strongbow, the UK’s biggest-selling cider brand, is repositioning, with a multimillion-pound ad campaign aimed at working-class men.
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