Startup Accelerator ‘Boomtown’ Launches with Alex Bogusky’s Help


A new startup accelerator dubbed Boomtown is launching in Boulder, Colorado in the hopes of identifying and supporting new internet, mobile and software firms that operate primarily in the media, marketing and ad tech industries.

The venture will foster selected startups — an application process is required — through a 12-week mentoring program. Atlanta-based venture capital firm Farmore Capital Group is the lead investor, but a familiar local face is also behind Boomtown, former CP&B exec Alex Bogusky.

Other co-founders are Toby Krout, Stephen Groth and Jose Vieitez. Mr. Krout has been involved in six previous tech and is co-founder of Atomic20, a Boulder-based marketing firm. Mr. Vieitez is an interface designer with experience at Google and other tech companies. Mr. Krout and Mr. Vieitez will serve as co-directors. Like Mr. Bogusky, Mr. Groth is also an agency veteran who founded Radiate Group, an experiential marketing agency, part of Omnicom Group.

Continue reading at AdAge.com

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