Jun
05
Starbucks Goes With Spark for Media After Sending Out Agency RFI
Posted in: Uncategorized
Starbucks is set to hire Publicis Groupe’s Spark as its new media agency after only the first stage of a review, according to people familiar with the matter.
Omnicom’s PHD has supported the Starbucks media business for about six years.
PHD referred calls to the client and Spark declined to comment. Starbucks didn’t respond to a request for comment.
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