Jun
28
Starbucks Debuts First-Ever Ready-To-Drink Portfolio Campaign
Posted in: UncategorizedWhen the pandemic hit and society shut down, more people started brewing their coffee at home. This change in behavior, coupled with declines in tourism and commuting to work, hurt Starbucks. The coffee chain’s total revenue dropped 11% to $23.5 billion for its fiscal year ending September 27. As in-store sales recover, Starbucks is focusing…
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