Mar
24
SSPs Tighten Their Belts Ahead of Feared Economic Contraction
Posted in: UncategorizedWhile the advertising and media industries try to figure out how to operate in this new reality we all live in, sell-side ad tech is taking measures to ensure buyers can make their payments as ad budgets are being pulled and memories of recent clawbacks linger. U.S. economic activity could contract by as much as…
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