Jan
28
Snap to it: Discover makes Snapchat the go-to youth media platform
Posted in: UncategorizedIf you’re not sixteen years old, you might have missed it. But this morning Snapchat flicked a switch and turned their little app into a monster youth media platform. If you’re in any form of media, advertising, publishing or social then this matters, says James Kirkham, global head of social and mobile, Leo Burnett.
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