Skee-Lo’s ‘I Wish’ Is Reborn as an Ode to Smaller Ballers in ESPN’s First Work From Droga5

Droga5 takes its first shot for ESPN today since adding the business last August, introducing “Life Needs Sports,” a brand platform focused on culturally relevant moments and big-time athletic competition. A breezy, two-minute musical spot, “Smaller,”timed to coincide with the NBA playoffs, celebrates the league’s “small ball” players — guys who aren’t giants by the…

No Responses to “Skee-Lo’s ‘I Wish’ Is Reborn as an Ode to Smaller Ballers in ESPN’s First Work From Droga5”

Post a Comment