Feb
18
Six Steps for Launching a Brand Via PR
Posted in: Uncategorized
In the past, almost every new brand was launched with a big advertising campaign. In today’s media environment, that’s not a good idea.
Advertising is expensive and not very credible, especially when used on behalf of a new brand. That’s why many of the most successful new brands were launched with PR.
Brands like Google, Facebook, Snapchat and Twitter.
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