Feb
12
Sic Notícias News Channel: This Is Not A Campaign
Posted in: UncategorizedPrint
Sic Noticias
SIC Notícias is the Portuguese leading news channel. For its repositioning, we created a new brand concept and the launch campaign signature based on the most controversial themes of the day. Subjects that divided the public were approached from different perspectives, providing the viewer a complete and effective context for the whole story.
Advertising Agency:Moon Lisboa, Lisbon, Portugal
Creative Director:Tiago Rebelo
Art Director:Antonio Duarte
Copywriter:Sara Sezifredo
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