Selma Blair and Labrinth Lead a Cast of ‘Icons’ for Gap’s Fall Campaign

Gap’s latest campaign wants to redefine–or rather, expand–the meaning of the term “icon.” The apparel retailer, which is attempting a creative renaissance fueled by “American optimism,” launched its “Icons” campaign on Sept. 6 with a cast of people Gap’s global head of marketing, Mary Alderete, referred to as “culture shapers.” Emmy-nominated singer, songwriter and producer…

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