Schick Sidesteps Subtlety in TrimStyle Razor Spot
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Lewis and Clark remind a young man that true greatness is achieved with the help of foods like Oscar Mayer turkey, nuts or cheese, not with newfangled “power goop.” And a photographer is bitten by a snake in a Toyota 4Runner spot.
And then, without any pretense of subtley, Schick presents its Hydro Silk TrimStyle, which helps you trim your shrubbery in a variety of shapes — hearts, strips or whatever you fancy.
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