Samsung Keeps Spending on Online Video, Taking 2 of Top 3 Spots on Viral Video Chart


Tech marketers made their usual forceful showing in video advertising over the week through Sunday, with LG piling on another 19 million views for its campaign promoting a TV, Samsung running up the score on a safety campaign and Samsung (again) promoting its J7. And that’s just the top three spots: Amazon and Apple appear further down.

As always, the chart includes both paid views, otherwise known as ads, and “organic” views of the sort consumers would ordinarily consider “viral.”

Continue reading at AdAge.com

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