Samsung and K-Pop Artist BIBI Launch a Fashion Collection in AR

Fashion used to be defined by the runway, but now many of its most unique innovations are happening online. Samsung highlights this with the launch of an augmented reality fashion collection modelled by a K-Pop artist. The digital campaign, created by Wieden+Kennedy Amsterdam, demonstrates Samsung’s Fun Mode, a built-in feature on select Galaxy A devices…

No Responses to “Samsung and K-Pop Artist BIBI Launch a Fashion Collection in AR”

Post a Comment