Salesforce Growth Continues Despite Lack of Acquisitions
Posted in: UncategorizedSalesforce has raised its revenue forecast for the fiscal year, showing confidence that its expanded lineup of cloud-based software will continue to attract new business.
The company projected annual sales of as much as $10.4 billion. Analysts, meanwhile, estiamted on average $10.3 billion in sales.
The San Francisco-based company is pouring money into marketing tools, artificial intelligence and e-commerce services in the hopes of bolstering growth. Chief Executive Officer Marc Benioff — a longtime advocate of cloud-based software for businesses — is trying to find new ways to lure customers away from rivals such as Oracle and Microsoft.
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