Hasta La Creative!

“Rei das Milhas” is a startup that sells airplane tickets for more affordable prices. In the campaign “Favorite Places” we look to show these differential points, through the hyperbole and some punctual graphics resources. We established a relation between some ordinary traveling objects in a traveler’s life ( like a backpack, suitcase, and a little bowl) and destinations (Egypt, Rio de Janeiro, New York) that were inaccessible due the traditional prices of the brazilian air companies.Therefore, we show that with ‘Rei das Milhas’, great memories can fit in any budget or anywhere.