Raiders Running Back Josh Jacobs Talks to His Younger Self in Poignant Kia Super Bowl Ad

For the second year running, Kia has decided to shelve the tactics that car brands so often employ in their Super Bowl ads–celebrity endorsers, stunt drivers, adolescent-grade humor–in favor of a sober and provocative message. Released today, Kia’s spot for the Big Game pretty much leaves aside everything you’d associate with a car and instead…

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