Jun 08

Q&A: Dotdash’s CEO Explains What Quality Content Means to Him

Posted in: Uncategorized

When Neil Vogel rebranded the internet giant that was About.com for the modern age, he didn’t pull punches. In 2017, he’d rebranded the site as Dotdash, breaking the monolithic site into a series of sleek, informative verticals, cutting thousands of articles–and a ton of ad space–in the process. It was a risky rebrand, but it…

Related posts:

  1. Here Are the 4 Creative Agencies That Ruled YouTube in 2017 Each month, Google and Adweek present the YouTube Ads Leaderboard,...
  2. Kraft Featured Real People’s Family Photos and Made Its First Super Bowl Ad in Real Time Kraft dropped its first Super Bowl commercial in the third...
  3. Mike’s Hard Lemonade Prepares You for Summer With Its New Campaign With temperatures in the Northeast already reaching well into the...
  4. Chobani Is Dropping a Colorful Clothing Line for Its Kids Yogurt Brand Chobani is rolling out a line of children’s clothing next...
Tags:
No Responses to “Q&A: Dotdash’s CEO Explains What Quality Content Means to Him”

Post a Comment