Oct 19

PubMatic and Reckitt Join Ad Net Zero Global to Support Industry Climate Action

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Ad Net Zero has added two more members to its global ranks: digital advertising tech firm PubMatic and health and hygiene product maker Reckitt. Craig Fryer, global media director for Reckitt, will chair a new working group aimed at establishing an industrywide standard for measuring and managing greenhouse emissions from media. Both announcements were made…

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