Mar
19
Publisher GMG Reimagines Experiential With Its Events for Content Model
Posted in: UncategorizedThe media company Gallery Media Group, which operates a portfolio of editorial titles and social handles including PureWow and @cocktails, has unveiled an experiential model with a structure that blends influencer marketing with the offerings of a content studio, according to chief revenue officer Chris Anthony. Known internally as its Events for Content strategy, the…
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