Jan
28
Publicis’ Stephan Beringer Tapped as New President of Audience on Demand
Posted in: UncategorizedPublicis Groupe has tapped Stephan Beringer to replace Kurt Unkel as chief growth officer and president of digital media trading group Audience on Demand.
Mr. Unkel recently left AOD to run WPP’s dedicated Ford agency, Team Detroit.
Mr. Beringer was most recently chief growth and strategy officer for Publicis’ Digital Technologies division, which houses both DigitasLBi and Razorfish. He was also International CEO for Digitas and Razorfish from 2009 to 2013. In the role, he oversaw the shops’ P&Ls, as well as other digital marketing specialist shops, in all markets outside of North America. Publicis also credits him with integrating Digitas and LBi globally, after the holding company bought LBi in late 2012.
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