Jul
23
Publicis Groupe Profits Grow as Digital Passes 50% of Revenue
Posted in: Uncategorized
Publicis Groupe’s net income grew 39.6% to $399 million in the first half of 2015 compared to the same period in 2014, boosted by the $3.7 billion acquisition of Sapient in February, the agency company said Thursday.
For the second quarter, overall revenue grew 38.5% to $2.7 billion. Organic growth stripping out acquisitions — for the second quarter was 1.4%, Publicis said.
Digital now accounts for 50.9% of group revenue.
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