Apr
14
Publicis Dives Deeper Into Data With $4.4 Billion Epsilon Acquisition
Posted in: UncategorizedThis morning, Publicis Groupe announced that it has agreed to acquire data intelligence company Epsilon for an estimated $4.4 billion. The news marks the largest deal in the holding group’s 93-year history, confirming earlier reports as well as Publicis’ own April 1 statement regarding talks with Epsilon parent company Alliance Data Systems Corporation. It also…
Post a Comment