Aug
28
Programmatic Is Returning to Its Prepandemic ‘Normal’ Levels
Posted in: UncategorizedProgrammatic is on the rise since the advertising doldrums of the early novel coronavirus pandemic. The number of advertisers running programmatic ads through the end of July is up 36% since January, and total programmatic spend between April and July is up 11% year-over-year, according to data from MediaRadar. Programmatic spend in April alone was…
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