Procter & Gamble blames increase in marketing for fourth-quarter profit drop

The world’s largest advertiser, Procter & Gamble, has reported a 12% drop in profit during the fourth quarter, despite upping its global advertising spend by more than $1bn (£627m) in the past year, to $8.6bn (£5.4bn.

No Responses to “Procter & Gamble blames increase in marketing for fourth-quarter profit drop”

Post a Comment