Pro-Hillary Clinton PAC Spending on TV, Radio (Finally) Blows Past Jeb Bush's Record
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The Ad Age Presidential Campaign Ad Scorecard is sponsored by The Trade Desk
Editor’s note: Here’s the 11th installment of the 2016 Presidential Campaign Ad Scorecard, a comprehensive view of spending across broadcast, cable and satellite TV as well as radio. The charts below represent a collaboration between the Ad Age Datacenter — specifically, Kevin Brown, Bradley Johnson and Catherine Wolf — and Kantar Media’s Campaign Media Analysis Group (CMAG). Some context from Ad Age’s Simon Dumenco follows. –Ken Wheaton
The cumulative total spent (and/or booked) by the Clinton campaign and pro-Hillary PACs and advocacy groups on TV and radio is now $145,432,198 — nearly double the cumulative total, $75,062,178, spent on TV and radio by Bernie Sanders’ campaign and pro-Bernie PACs and advocacy group.
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