Premier League Is A Roller Coaster in Global Effort from Carlsberg


What is it like to be a fan of the Barclays Premier League?

According to Carlsberg, it’s a literal rollercoaster ride.

A new global campaign from the beer brand, which kicked off a three-year partnership with the English soccer league this year, positions the experience of fandom as being so exciting, so unexpected, that it’s akin to being on a rollercoaster.

Continue reading at AdAge.com

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