Jun
23
Prebid, of Header Bidding Fame, Sees Its Ranks Swell as Publishers Seek Shop Talk
Posted in: UncategorizedWhen there are more people at the table, it’s easier to find the best solution for a common problem. This piece of conventional wisdom is rare in business, particularly in the media industry, where a digital advertising market dominated by three platforms pits publishers against each other to compete for the remaining ad dollars. But…
Post a Comment