Nov 02

Power Shifting at IPG as McCann’s Domination Wanes

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NEW YORK (AdAge.com) — McCann Worldgroup accounts for around 40% of Interpublic's revenue — as goes McCann so goes IPG, is an oft-used maxim on Madison Avenue — and it's even been said that the real power at IPG lies with the CEO of that agency rather than the holding company. But that's changing.

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