Hasta La Creative!

Michael Phelps continues to be the apple of the eye of advertisers these days. The latest company to enlist him as their endorser is DMG Entertainment, choosing the Olympic gold winner to be the new face of Mazda in China.

It looks like things can get only sweeter for Michael Phelps after his historic triumph at the last Beijing games. Add another company to his endorsement profile.

Phelps, the world’s greatest Olympian and 14-times Gold Medal winner, will exclusively endorse the new Mazda 6 model in a series of advertising campaigns that include TV commercials, newspaper and magazine adverts, as well as outdoor poster advertising and personal appearances.

(Source) MSNBC