Sep
03
Pete Favat Named Chief Creative Officer at Deutsch, Los Angeles
Posted in: Uncategorized
After 14 years at Boston-based Arnold, Pete Favat is heading west to take on a new challenge. The chief creative officer will join Deutsch, Los Angeles in mid-October.
He replaces Mark Hunter who left the Interpublic Group of Cos. agency in March of this year after a two-year stint at the shop. Before him Eric Hirshberg was Deutsch, Los Angeles’ creative chief for more than a dozen years, but he left in 2010 to join video game publisher Activision.
The high-profile hire comes as Deutsch’s west coast office has grown considerably since both in terms of size and capabilities. It now numbers nearly 500 staffers and is doing more digital, branded entertainment and experiential work in addition to general market creative.
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