Feb
06
PepsiCo Says 'Lady Doritos' Not a Thing
Posted in: Uncategorized
No, PepsiCo is not developing “Lady Doritos.”
Speculation about a gender-specific version of the mainstream snack brand spread after PepsiCo CEO Indra Nooyi, on a recent episode of the Freakonomics podcast, said the company was considering launching snacks specially designed for women.
“We are looking at it, and we’re getting ready to launch a bunch of them soon,” Nooyi said.
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