Pepsi Max to Mark Hip-Hop’s 50th and The Notorious B.I.G.’s Legacy

This year marks the 50th anniversary of hip-hop. To celebrate, Pepsi Max has launched an international campaign honoring late rapper The Notorious B.I.G. and his legacy in the genre. Working with the estate and family of The Notorious B.I.G. [Christopher Wallace], who was murdered in March 1997, Pepsi Max’s campaign aims to bring the artist’s…

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