People on the Move: Cheil Names Global Chief Growth Officer

Lotta Malm Hallqvist has been named Cheil Worldwide’s first global chief growth officer. Based in London, she will lead Cheil’s international growth and new business drive. Previously, she was executive vice president and global chief growth officer at McCann Worldgroup. The new role is part of Chiel’s effort to boost global growth and business development.

Ogilvy & Mather has appointed Heather Alderson to the new role of Head of Planning Unilever Worldwide and Ogilvy & Mather Group UK. Based in London, she will head up the planning function for Unilever, with a core focus on Dove. Most recently, Ms. Alderson served as commercial strategy director and managing partner at BBH where she led a portfolio of clients including Diageo and British Airways.

Jack Rotherham has been appointed to the new role of chief marketing officer at FreeWheel. He will lead the effort to take the company to the next level by advancing FreeWheel’s message for the industry, its sales efforts and product positioning. Previously, Mr. Rotherham served as general manager-advertising at RichRelevance where he was responsible for leading and scaling advertising brand and agency partnerships.

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