Apr
19
Paper Towel Dispenser Saves Planet
Posted in: Uncategorized Check out this ad for the World Wildlife Fund by Saatchi & Saatchi. They have done a great job raising environmental awareness by installing these nifty paper towel dispensers in bathrooms. The paper towel dispenser has a caption above it that reads:
Save paper. Save the Planet.
Each paper towel dispenser has a silhouette of South America on it, and the point of the ad campaign is to show how deforestation is directly related to how much paper we consume. It’s a brilliant idea for reminding people to not be so wasteful.
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