Dec
12
Pandora Begins Testing Interactive Voice Ad Functionality
Posted in: UncategorizedAudio streaming service Pandora is expanding on the Voice Mode native voice assistant it introduced for its mobile experience in July by testing interactive voice ad functionality. Brands including Ashley HomeStore, Comcast, Doritos, Nestl?, Turner Broadcasting, Unilever and Wendy’s are part of the initial test group. Doritos/Pandora “Voice is an extremely hot topic today,” said…
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