Oct
17
Old Spice's Sailor Seemed to Have a Subliminal Message
Posted in: Uncategorized
A sailor comes into port. Really. This iconic, early 1970s TV commercial for Old Spice proves that having a handsome man disembark from a formidable sailing vessel (the real-world answer to the drawing on the product’s familiar bottle) is one memorable way to make an entrance.
Once in town, the young salt strides in time to jaunty, nautical music. The dashing sailor, it turns out, is played by actor John Bennett Perry, a Broadway performer and father to then-baby Matthew, the future Chandler Bing on “Friends.”
The sailor’s on a mission: He’s got a duffel full of Old Spice, and as the Johnny Appleseed of after-shaves, he needs to spread it around.
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