Feb 09

Ogilvy Had People With ALS Make ‘Robocalls’ to Congress to Help Pass the Steve Gleason Act

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Many people battling amyotrophic laterals sclerosis–ALS, or Lou Gehrig’s disease, a degenerative neuromuscular disease–lose their ability to speak. Steve Gleason, diagnosed with ALS in 2011, shortly after he retired from an eight-year career with the NFL’s New Orleans Saints, made sure their voices are heard, particularly in Congress, thanks in part to an innovative campaign…

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