Oct
27
Ocean Spray’s Secret Sauce to Win Gen Z: Absurdism and Playful Grannies
Posted in: UncategorizedAn older woman wearing a blazer tiptoes into an office holiday party with a mischievous glint in her eye. This party is dull, but it’s about to liven up, thanks to the secret weapon hidden in her purse: a bottle of Ocean Spray Cranberry Juice Cocktail. When no one is looking, the woman pours cranberry…
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