Now It's Cam Newton's Turn to Get Sweaty for Beats
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, JBL brings its very funny, very relatable “Epic Fail” ad to national TV (Creativity previewed it before its online debut last month and made it an Editor’s Pick). And Beats Audio releases another one of its hardcore celebrity-athlete work-out videos — this one starring Carolina Panthers quarterback Cam Newton. (Previous spots in the series have starred LeBron James and Serena Williams.)
As always, you can find out more about the making of the best commercials on TV at Ad Age’s Creativity.
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