Mar
13
Nike’s Better Is Better Than Under Armour’s Better
Posted in: Uncategorized
Poor Under Armour. You have stock-price issues when you announce you're buying a spot in this year's Super Bowl. Many wonder if it was the right thing to do. The problem is, from a marketing standpoint, the reason many may have worried about you blowing your ad budget on a Super Bowl spot is, frankly, who are you kidding?
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