Jun
21
Nielsen’s Megan Clarken on Trying to Work With Netflix, Cannes Lions and Rival Comscore’s Woes
Posted in: UncategorizedOne thing that many Cannes Lions attendees have in common: their reliance on Nielsen for a variety of third-party measurement and data needs. In between meeting with the company’s many clients, Megan Clarken, chief commercial officer for Nielsen Global Media, spoke with Adweek at the festival about the company’s efforts to expand its SVOD Content…
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