Newspaper Ad Revenue Drops 9.4% in 2007

According to new data released by the Newspaper Association of America, total print advertising revenue in 2007 plunged 9.4% to $42 billion compared to 2006 — the most severe percent decline since the association started measuring advertising expenditures in 1950. “
Editor & Publisher

Funny. The headline of the NAA press release: “Online newspaper advertising jumps 19% in 2007”.

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