Apr
20
NBC Universal Tries to Untangle Its Lifestyle Networks by Bringing Them Together
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Pop quiz: What cable network carries “The Real Housewives,” “Keeping Up With the Kardashians” and “Sisterhood of Hip Hop?”
The answer isn’t one network, but three — respectively, Bravo, E! and Oxygen, which along with the Esquire Network are part of the Lifestyle Networks group formed six months ago by NBC Universal.
It’s the tall task of the group’s president, Frances Berwick, to carve out individual identities for these entertainment networks that touch on style, celebrities and pop culture through loud reality programming that often skews female.
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